Examining Factors of Acceptance and Use of Technology in Digital Services in the Context of Ecuador

Pablo Pintado, Sebastián Wiesner, Daniela Prado, Elsa Estevez

Producción científica: Capítulo del libro/informe/acta de congresoContribución a la conferenciarevisión exhaustiva

Resumen

Today, users of digital services demand sophisticated quality attributes to decide for their adoption. Thus, knowing which factors influence the acceptance and use of technologies for the adoption of digital services is most relevant for planning and designing such services. Despite the existence of a variety of research on techniques and models of acceptance and use, little research exists for understanding the behavior of these factors by economic activity, and users’ demographic attributes, like gender, age, educational level, and location, in the context of digital services in Ecuador. Aiming at filling this research gap, this article presents; 1) a selective state-of-the-art review on the proposed topic: 2) based on case study methodology complemented with survey research method, an analysis of the results obtained from the behavior of the factors of acceptance and use of digital services by the units of analysis in Ecuador; and 3) a characterization of the variable behavior of the factors of acceptance and use of digital services in general and by unit of analysis. The main contribution of our research is that the obtained results provide insights and knowledge about factors required for users to accept, use and adopt digital services in Ecuador.

Idioma originalInglés
Título de la publicación alojadaCloud Computing, Big Data and Emerging Topics - 11th Conference, JCC-BD and ET 2023, Proceedings
EditoresMarcelo Naiouf, Enzo Rucci, Franco Chichizola, Laura De Giusti
EditorialSpringer Science and Business Media Deutschland GmbH
Páginas171-185
Número de páginas15
ISBN (versión impresa)9783031409417
DOI
EstadoPublicada - 2023
Publicado de forma externa
Evento11th Conference on Cloud Computing, Big Data and Emerging Topics, JCC-BD and ET 2023 - La Plata, Argentina
Duración: 27 jun. 202329 jun. 2023

Serie de la publicación

NombreCommunications in Computer and Information Science
Volumen1828 CCIS
ISSN (versión impresa)1865-0929
ISSN (versión digital)1865-0937

Conferencia

Conferencia11th Conference on Cloud Computing, Big Data and Emerging Topics, JCC-BD and ET 2023
País/TerritorioArgentina
CiudadLa Plata
Período27/06/2329/06/23

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