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Sentiment Analysis of a Social Network to Detect Political Propaganda

  • Juliana Nicole Abril Cabrera (First Author)
  • , Camila Verónica Granda Salamea
  • , Steven Marcelo Muñoz Tufiño
  • , Jaime Veintimilla-Reyes (Last Author)

Research output: Chapter in Book/Report/Conference proceedingChapterpeer-review

Abstract

This paper focuses on the development of a sentiment analysis model to detect political propaganda using a convergent neural network, specifically BERT (Bidirectional Encoder Representations from Transformers). Available data in the form of comments are preprocessed and tokenized to train the model effectively. The model is then built and fine-tuned using these comments to classify sentiments into positive or negative categories. The effectiveness of the model is evaluated through practical experiments, and the results obtained are examined. The main focus is on understanding how this technique can help accurately identify and analyze political propaganda, which can have a significant impact on political campaigns and public opinion analysis. By utilizing advanced machine learning techniques, this paper aims to contribute to the growing field of natural language processing and sentiment analysis, providing insights that can aid in the detection and understanding of political messaging and its influence on the public. This research underscores the importance of developing sophisticated tools to parse and interpret the vast amounts of data generated by social media and other online platforms, ultimately aiming to foster a more informed and discerning public discourse.

Original languageEnglish
Title of host publicationProceedings of the International Conference on Computer Science, Electronics and Industrial Engineering, CSEI 2024 - Volume 1
Subtitle of host publicationInnovative Approaches in AI, IoT, and Software Systems
EditorsMarcelo V. Garcia, John-Paul Reyes, Carlos Nuñez, Carlos Gordón-Gallegos
PublisherSpringer Science and Business Media Deutschland GmbH
Pages53-65
Number of pages13
ISBN (Electronic)978-3-031-98768-7
ISBN (Print)978-3-031-98767-0
DOIs
StatePublished - 8 Feb 2026
Event6th International Conference on Computer Science, Electronics and Industrial Engineering, CSEI 2024 - Ambato, Ecuador
Duration: 21 Oct 202425 Oct 2024

Publication series

NameLecture Notes in Networks and Systems
Volume1516 LNNS
ISSN (Print)2367-3370
ISSN (Electronic)2367-3389

Conference

Conference6th International Conference on Computer Science, Electronics and Industrial Engineering, CSEI 2024
Country/TerritoryEcuador
CityAmbato
Period21/10/2425/10/24

Keywords

  • BERT
  • Convergent neural network
  • Political propaganda
  • Sentiment analysis

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